Fresh Strips ( www.freshstrips.co ) provides low-cost, ‘smart’ packaging solutions that inform consumers about the safety and quality of their food products. The product of extensive research and development, Fresh Strips is a plastic sticker attached to food packaging that provides information about the products’ exposure to heat. In the event of excessive heat exposure, Fresh Strips changes colour permanently, indicating the food is no longer suitable for consumption. Fresh Strips provides assurance to food producers, retailers and consumers regarding the safety of heat-sensitive goods. Fresh Strips is recognized and supported by several companies and organizations, including Merck, EY and HighTechXL.
Applicants: Marios Chryssolouris, Koen Nickmans, Fanny Tsironi, Marianna Giannoglou, Alexandros Matthiessen, Katie McMullan.