The Myth of the Intrapreneur

The Myth of the Intrapreneur

The Post-It note. Facebook’s “like” button. The Sony PlayStation. These products are all held up as legendary examples of the power of intrapreneurship — entrepreneurial creativity and innovation within large, established organizations. Since the term was coined in the 1980s, intrapreneurship has been sold to companies as a catch-all solution for fostering innovation. It’s been promoted to workers as a way to capture the creativity and excitement of entrepreneurship, but with more resources and less risk.

Intrapreneurs are supposed to be rebels, breaking the rules and swimming against the corporate tide. While this vision of the intrapreneurial maverick is certainly alluring, in truth it’s an ineffective way to drive innovation. After more than 20 years of researching innovation in large companies, it’s clear to me that the successful intrapreneur is often more myth than reality.

Click below to read the full article by Andrew Corbett for Harvard Business Review.

Source: Envolve

Founders Arena

The 2nd EnvolveXL Investors’ Day Live in Athens, Greece!
An evening full of startup pitching sessions, engaging discussions, and dynamic talks.

The 13 selected startups from the EnvolveXL acceleration program will present their ventures live on stage