BLUEGROUND – HEA 2016 Winner

A technology-enabled chain of serviced apartments, houses and villas created by transforming existing residential properties. The company functions like a hotel, but instead of all rooms being under a single roof, it operates individual properties spread across a city. Blueground (www.theblueground.com) serves corporate and leisure travellers in Greece, Turkey and soon in UAE.

Applicants: Alexandros Chatzieleftheriou, Alexis Maragkos, Andreas Nezeritis, Penny Papaconstantinou.